For the first time in its 10-year-history, the Viva! Pomona music festival will happen outside of Pomona.
The festival will become the Viva! L.A. Music Festival this summer and will take place in Los Angeles at Dodger Stadium on Saturday, June 25.
The Viva! L.A. lineup has several acts familiar to Viva! Pomona festivalgoers, including returning acts such as Chicano Batman, The Marías, Beach Goons, Ed Maverick, Omar Apollo, Shannon and the Clams, and Sadgirl. Over the last decade, Viva! Pomona’s lineups have often included English and Spanish-speaking performers, some of which fuse indie rock sounds with a variety of Latin music.
What makes this year’s festival noticeably different, besides the venue change, is the incorporation of reggaetón and its superstars, including Daddy Yankee, J Balvin and Ivy Queen. Daddy Yankee will headline the event, making it one of his final performances after announcing his retirement on March 21.
The festival also includes some legends, such as Paquita la del Barrio, Los Tucanes de Tijuana and Willie Colón.
The move to the stadium from its home in the downtown Pomona venue, the Glass House, and inclusion of major reggaetón artists exhibits its growth as a festival and its progress as becoming a staple of Southern California’s Latino/Latinx music scene. The festival has quickly become an unofficial path for local artists to reach the massive stages of the Coachella Valley Music and Arts Festival. Viva! L.A. is the second festival with a powerhouse of Latino/Latinx artists booked at the Dodgers Stadium this year, with the Bésame Mucho Festival already announced for Dec. 3.
Rene Contreras started Viva! Pomona in 2012 as a modest local music festival where he aimed to highlight artists from his community that also reflected its demographic. Contreras has also been integral in curating the Chella Celebrando a La Comunidad festival, and the Sonora Stage at Coachella, both of which have featured Viva! Pomona artists.
Presale tickets for Viva! L.A. will go on sale on Saturday, April 2, at 10 a.m. and 2 p.m. for the general public. For more information, visit vivamusicfestival.com.
Viva! L.A. 2022 lineup
Los Dos Carnales
Los Tucanes de Tijuana
AB Quintanilla & Kumbia All Starz
Paquita La Del Barrio
Los Fabulosos Cadillacs
Shannon and the Clams
Voz De Mando
Luis Angel “El Flaco”
The Red Pears
La Sonora Dinamita
Los Del Limit
The New Jalisco Bar